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If an app gets featured on the iTunes store I assume you need to have one of those banners, there are several big and small. But where do you insert this banner? Is this something you have to do manually in xcode somewhere?
I read here that the dimension should be 3200x600: http://gamedev.stackexchange.com/que...-image-banners
But I have no idea where to "insert" this image? Is there other images you can provide for marketing of the game in the store?
never even once thought about this, really good question. i'd also like an answer to this one if anyones got one :)
Apple requests them separately. But it is a good idea to have them made already, since you are often given a window that you must deliver them in or you miss out on the feature opportunity. There are guidelines for their layouts on the Apple Dev Center.
Also, the special landing pages for featured games or special categories are made by Apple themselves. So they might request assets like a logo, character art, etc.